-- Campaign and Contest Provide Opportunities for Youth-Focused Earth Day Activities --

WASHINGTON, April 17, 2013 /PRNewswire-USNewswire/ -- EarthEcho International (www.earthecho.org), a leading environmental education nonprofit co-founded by Philippe Cousteau Jr., and Seventh Generation Foundation have partnered to engage youth across the country in a new campaign and video contest to help remove toxins in their homes, schools, and communities.

Part of Seventh Generation's Campaign for a Toxin-Free Generation, the partnership will kick off with the Defend Your Drain webinar on April 18, 2013, and the launch of a video contest where young people can share how they are helping to create a toxin-free generation. Entries into the Campaign for a Toxin-Free Generation video contest are eligible to win prizes, including a Go Pro Premium camera, Patagonia gift certificates and Seventh Generation home and personal care products.

"Both EarthEcho and Seventh Generation understand that young people have the power to change the world, one home, one school and one community at a time," said EarthEcho International co-founder and president Philippe Cousteau, Jr. "The Campaign for Toxin-Free Generation contest and resources are designed to empower and equip today's youth with tools to make the world a better place."

"We're kindred spirits who want to inspire consumers to rid their lives of toxins. We both want to be their partners in that process and help people everywhere ignite a revolution that safeguards today's children and all of tomorrow's, too," said Seventh Generation Foundation Director, Ashley Orgain.

EarthEcho and Seventh Generation Foundation are providing tools and resources to inspire participants to take action in their own communities. You can become part of The Campaign for a Toxin-Free Generation today by logging onto http://www.seventhgeneration.com/toxin-free/ and taking three simple steps:

Download information about toxins and how they impact our daily lives;

  -- Participate in the Campaign for a Toxin-Free Generation's Defend Your
     Drain webinar on April 18 at 1:30 PM EDT to discover how even small
   &bbsp; changes can help protect your health and health of the planet. Register
     today by clicking on the link or logging onto
    https://attendee.gotowebinar.com/register/3518052729042130688; and

  -- Beginning April 18, enter the video contest and share your story of how
     you are helping to create a toxin-free generation by posting a 30-second
     video on the campaign website at
    www.seventhgeneration.com/earthecho.
To learn more about Seventh Generation Foundation please go to http://www.seventhgeneration.com/responsibility/foundation

To learn more about EarthEcho International please go to http://www.earthecho.org.

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